Facebook Marketing 101

A Beginner's Guide to Facebook Marketing

Facebook is one of the most powerful platforms for any marketer to master and if you only ever invest your time and effort into one single social media platform, it should probably be Facebook. The impressive stats surrounding Facebook are by now old news but they are still worth repeating. Facebook is nothing short of the second biggest website on the net – right behind Google. If Facebook were a country, then it would be one of the largest in the world.

About this Course

Facebook Marketing 101 is a beginner program that will show you all of the basics of Facebook — including why you should use Facebook, the benefits for your business and exactly how to get started. You will learn how to get targeted traffic. You will also learn how to see what’s working and what’s not easily.

At the end of this course, you will also receive a Certificate of Completion by Conversion Hub - A SPH Associate Company.

This Course includes

  • Over 100 minutes of Training Videos
  • 10 Decks of Quick Reference Power point Slides
  • A 47 page convenient PDF Ebook
  • Easy to Follow Cheat Sheet(s)
  • Handy Resource Report to Fast Track Action
  • Mind Map Overview for Rapid Recollection


Your Instructor


Conversion Hub
Conversion Hub

We transform organisations digitally through user research, training, software empowerment and change management. Please visit us at Digital Marketing Singapore , Usability Testing Singapore and App Developer Singapore.

The Comply Socially series is licensed under CC By 4.1 International License from Eric Schwartzman and socialmediatraining.com.


Class Curriculum


  1. Introduction to Facebook Marketing
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  2. Advertising in Facebook
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  3. Facebook Ads VS Adwords
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  4. Facebook Ad Types
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  5. Creating a Facebook Page
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  7. Testing & Tweaking Your Ad
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  10. Course Ebook
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  12. Quiz
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  Certificate of Completion
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Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!