Pokemon Go Marketing 101

A beginner quick guide to Pokemon Go Marketing

Pokémon GO is the biggest mobile game in U.S. history and within three days of its release, Pokémon GO attracted more users than Twitter.

Launch in the US on 6th July 2016, it became the top grossing app in the US within 13 hours. Nintendo's market value went up $9 billion within 5 days and it became the biggest mobile game in US history - beating Candy Crush, Draw Something and Clash Royale.

Savvy businesses around the island are trying to cash in on the latest gaming craze to hit Singapore, Pokemon Go, by unleashing "lures" to attract players and increase foot traffic to their shops. The "lure module" feature attracts virtual monsters to a particular location for 30 minutes, which in turn draws Pokemon trainers to congregate at the site to capture them.

About this Course

Pokemon Go Marketing 101 is a beginner program that will show you all of the basics of Pokemon Go — including

1. What is Pokemon Go and How it Makes Money

2. What is a Pokestop, How to use a lure, How to set up a pokestop and How to spoof GPS location

3. Pokemon Go Marketing Ideas for Businesses - 7 Local Case Studies in Singapore

4. Pokemon Go Marketing Ideas for Individuals

5. Future of Pokemon Go from a Marketer's perspective

At the end of this course, you will also receive a Certificate of Completion by Conversion Hub - A SPH Associate Company.

This Course includes

  • Over 30 minutes of Training Videos


Your Instructor


Conversion Hub
Conversion Hub

The best free way to learn about internet marketing for newbies. We also provide internet marketing services for landing page creation, email marketing, and PR distribution. Please visit us at Internet Marketing Singapore

The Comply Socially series is by Eric Schwartzman and www.socialmediatraining.com. It is licensed under a Creative Commons Attribution 4.0 International License.


Class Curriculum


  1. Pokemon Go Explained
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  2. Understanding Pokemon Go Lures, Pokestop and GPS Spoofing
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  3. Marketing Case Studies for Businesses
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  4. Future of Pokemon Go and Augmented Reality for Brands
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  5. Glossary and Resources
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  Quiz
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  Certificate of Completion
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Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!